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[Date : 2014-07-25 22:22:24 ]   
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Interview - JoongAng SUNDAY Newspaper

Ms. Angela Joo-Hyun Kang, Founder and CEO of GCEF (Global Competitiveness Empowerment Forum) had an interview with JoongAng SUNDAY Newspaper for its October 31 articple about strategic philanthropy during her overseas trip to 2010 Asian Forum on CSR, held in Kuala Lumpur, Malaysia. Below is the full text of the interview article.

Web Link: http://sunday.joins.com/article/view.asp?aid=19390

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“The philanthropic spirit of Bill Gates and Warren Buffet makes their charity special”

A report on the heated discussion at Asian Forum on Corporate Social Responsibility held on 21st and 22nd of October, 2010.

http://sunday.joins.com/article/view.asp?aid=19390

Kim Jung-Soo, Reporter | The 190th issue | 20101031

“Donations made by Bill Gates and Warren Buffet have far reaching impacts because their acts are rooted in philanthropic spirit. CSR activities cannot be sustained unless they are rooted in such philanthropic spirit”.

“CSR encompasses a wide range of activities from ethical business management to philanthropic donations. That’s why we need to encourage companies to strengthen their CSR activities, not just philanthropic spirits”.

On the morning of 22nd October, 2010, the Grand Ballroom of the Crowne Plaza Mutiara Hotel in Kuala Lumpur was engaged in a heated debate titled ‘Should we encourage CSR more than Philanthropy?’. A total of over 340 participants from 27 countries,including CSR managers of US and European companies based in Asian offices, Asian companies, and Asia-based NPO and NGO experts participated in the debate on the age-old issue, chicken or eggs first. Although the topic of the debate was not new, the four main panels including Dr. Ralph Sorenson, Professor Emeritus, University of Colorado and Dato Paduka Timothy Ong, Chairman, Brunei Economic Development Board, made the debate rich and provided all participants with a great opportunity to think about the importance of both the spirit of philanthropy and CSR.

The thirty special interest sessions held in 6 different conference rooms over two full days were lively and rich with presentations and questions from participants. One major underlying topic was whether it is possible to ‘increase business competitiveness through CSR’. Some of the presentations were on well-known case studies of US-based organic food product supplier, Whole Foods Market, which achieved outstanding growth while abiding by wholesome business management principles, particularly in the areas of employee-relations and supplier-relations. Telenor Group and GTZ (similar to KOICA of South Korea which manages international aid programs) were also the subject of presentations on the CSR strategy of engaging with corporations. Prof. Felipe B. Alfonso, Vice-Chairman, Board of Trustees, Philippines based AIM (Asian Institute of Management) Scientific Research Foundation and AFCSR (Asian Forum on CSR) Executive Director, who has organized the forum since 2002, said ‘The Forum provides corporate participants with an opportunity to learn how more experienced global corporations are aligning their CSR activities with their business strategies. The forum also provides a unique opportunity to establish a strategic social contribution partnership with NGOs and NPOs in each country in Asia.’

CSR managers from POSCO and SK Telecom also participated in the Forum and expanded their network. The founder and CEO of Global Competitiveness Empowerment Forum, Ms. Angela Joo-Hyun Kang, who made a presentation on CSR activities of Korean companies in one of breakout sessions, said “South Korean companies still do not feel comfortable about linking social contribution activities with business strategy or economic benefits, largely due to expected criticism from the Korean public on linking the two”. Then, she added that “Despite this, companies need to give serious thought on how to effectively link their CSR activities with business strategy if they are thinking about expanding into other parts of Asia and globalizing their operations”.

(Photo Caption)
Asian Forum on Corporate Social Responsibility ended with the Asian CSR award ceremony held in Gala dinner format at Kuala Lumpur, Malaysia on 22nd of October. A total of 99 companies submitted 141 CSR programs that fall into five categories including Best Workplace Practices, Concern for Health, Environmental Excellence, Poverty Alleviation and Support and Improvement of Education. Companies including MEASAT Broadcast Network Systems of Malaysia and Kraft Foods Philippines emerged as winners.

Full text of the artcle: Please refer the attached file


JAng Sunday_1031_AFCSR_Interview_Original_English Translation.pdf (250 K)
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No Subject Read File Date Writer
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63   Digital Inclusion - W20 and Accenture Researc 770 21/01/15 Admin  
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Organization : GCEF (Global Competitiveness Empowerment Forum)  
Founder and President : Angela Joo-Hyun Kang   
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